ABOUT US

WHO WE ARE

Welcome to Bahiya Elashkar, your ultimate destination for exquisite and versatile headwear! We are proud to introduce our premium collection of turbans, sheilas and headscarves that exude elegance, style and cultural diversity. Founded by Bahiya Elashkar, a passionate advocate for women's empowerment, our brand is dedicated to creating feminine, elegant, and beautiful designs that celebrate the uniqueness and strength of every woman.

 

WHAT WE DO

We believe that a turban, head scarf, or sheila is not just an accessory, but a powerful statement of individuality and self-expression. That's why we carefully source our fabrics from the most exquisite materials available. From luxurious cotton and stretchy jersey to sleek and durable spandex, every fabric in our collection is chosen with utmost care and attention to detail.

Our commitment to quality and style is evident in the fabrics we use, and we invite you to explore our collection to experience the beauty and versatility of each design. From the soft Bamboo and breathable TENCEL™ Lyocell to the elegant Polyester Woven Crepe, we offer a wide range of fabric choices to suit every style and occasion.

Our luxury finishing at our atelier in Dubai is unparalleled when it comes to creating exquisite headscarves, turbans, sheilas and accessories. Each piece is meticulously crafted with the finest materials and attention to detail, ensuring a product of exceptional quality. Our skilled artisans employ traditional techniques combined with cutting-edge innovation to create unique designs that capture the essence of Dubai’s rich culture and heritage. From hand embroidery to hand stitching, every piece is a true work of art that showcases the skill and talent of our craftsmen.

 

WHY US

Our brand is dedicated to celebrating individuality and empowering women across the world to embrace their personal fashion preferences. Whether you are seeing a contemporary twist on classic designs or modern colours that make a bold statement, our fashion-forward headwear options will effortlessly compliment your unique personality and elevate any ensemble. Discover the perfect piece to accentuate your personal style and unlock a world of endless possibilities with Bahiya Elashkar.

The Middle East stands as an extraordinary region that intertwines rich cultural heritage with a vibrant and diverse population. As such, there is a pressing need for an innovative new turban, headscarf and Sheila brand that encapsulates this unique essence.

Bahiya Elashkar envisioned a fusion of tradition and contemporary designs, we are introducing a fresh interpretation of iconic accessories. By combining the finest fabrics, intricate details, and a flair for innovation, we cater to the evolving tastes and preferences of individuals across the Middle East. We are redefining what it means to wear a turban, headscarf or Sheila, celebrating the regions cultural roots while embracing modern style.

Join us on this inspiring journey as we celebrate femininity, elegance, and the power of self- expression through our unique turban, head scarf, and sheila designs.  Your individuality, grace your appearance, and experience the confidence that comes with wearing Bahiya Elashkar.

MISSION

To empower women of all backgrounds to express their individuality and embrace their culture through the beauty of our turbans, headscarves, sheilas and accessories.

VISION

To become the leading regional brand known for its exceptional quality, diverse designs, and
commitment to sustainability.

VALUES

Inclusivity: We celebrate diversity and honor the cultural significance of turbans, headscarves, sheilas, and accessories around the world. Our brand fosters an inclusive community where all women feel represented and respected.

QUALITY

We are dedicated to providing our customers with the highest-quality turbans, headscarves, sheilas, and accessories. Through meticulous craftsmanship and the use of premium materials, we ensure that our products not only look beautiful but also stand the test of time.

STYLE

We prioritise creating headscarves that are not only fashionable but also versatile. Our designs cater to a wide range of personal styles, allowing women to effortlessly incorporate our turbans, headscarves, sheilas, and accessories into their daily lives.

SUSTAINABILITY

As a responsible brand, we strive to minimise our environmental footprint. We are committed to using eco-friendly materials, reducing waste, and implementing sustainable manufacturing practices. We believe that fashion can coexist with a greener planet.

EMPOWERMENT

We believe in empowering women to embrace their unique identities and feel confident in their choices. Through our turbans, headscarves, sheilas, and accessories we aim to empower women to express themselves authentically, irrespective of societal expectations.

SOCIAL RESPONSIBILITY

We are committed to giving back to the community and supporting causes that align with our brand values. We actively engage in charitable initiatives, such as donating a portion of our proceeds to organisations that advocate for women's rights, education, and empowerment.

By adhering to these values, we aim to enhance the lives of women around the world, elevate the visibility of our turbans, headscarves, sheilas, and accessories, and promote cultural understanding and appreciation.